GoPro Warns of Going-Concern Risk Amid AI-Fueled Memory Crunch - company expects to declare bankruptcy.

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nshire@reddit

GoPro has been dead in the water for several years now. Uninvestable.

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IamGeoMan@reddit

Let's be honest, GoPro got their lunch eaten by Insta360.

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imaginary_num6er@reddit

GoPro before that ate Sony’s lunch too

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CVGPi@reddit

DJI offered to buy GoPro to build camera for their drones, and GoPro replied with a fk-off quote. So DJI went back and founded the Osmo division. A funny thing.

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localhost_hero@reddit

Reminds me of Blockbuster turning down Netflix's offer way back in the day.

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NY2GA23@reddit

It was actually Blockbuster that had the opportunity to buy Netflix, but their management felt Netflix wouldn’t be around much longer.

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Crenorz@reddit

Lol, you don't get it. Anyone that sells something that requires - computer circuit board, memory, storages or a CPU - is currently fucked and might go out of business - this yea. All of them.

Appliances, tv's, phones, home computers, and some business pc makers - all at risk. Only those that have other revenue streams or can last 1-2 years with no income will last. At current supply limits.

This is not a more costly, this is no supply and the limited supply there is - people / companies that have $$ and the rest are fucked. Currently supply can only serve 20%.

so 80% are f Ed.

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captain_carrot@reddit

I'll be more than happy for the day that we can go back to dumb appliances that don't need complex circuit boards that can fail in a million different ways.

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Quigleythegreat@reddit

If our elected officials had an average age lower than your average resident of The Villages, maybe they would do something about these chip companies refusing to add capacity. Of course, that would also require them to care.

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Malygos_Spellweaver@reddit

Is it that simple to add capacity? I reckon it really is a long term investment to build more fabs, and well politicians to have a problem with something that takes more than 10y to get a return (being gentle).

The AI demand is really hitting hard all the markets ☠️ but I believe the bubble will pop sooner or later. AI is here to stay but the fake demand, as in, not everything has to be smart or AI.

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ExtremeFreedom@reddit

You mean put brakes on the ever expanding bubble of AI and datacenters which are still losing a fuck ton of money and not actually delivering substantial improvements.

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xb9j@reddit

Do you honestly think any memory company wouldn’t expand short term capacity if they could?

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BallMeBlazer22@reddit

I mean this is partially true, tons of companies are dealing with supply shortages, but go pro has been struggling for a while. They tried to be a content company for a while after their initial blow up, which failed spectacularly and they totally missed the boat on drones and vlogging cameras and got their lunch eaten by DJI(who tried to buy them iirc) and Insta360.

This was probably just the final straw for an already sinking ship, just made too many mistakes and didn't properly diversify their product offering especially once it became clear the craze of footage shot on their cameras going viral on social was dying out, and when people realized they didn't need to be constantly buying upgrades to an action camera.

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Frexxia@reddit

They may blame the memory crisis, but GoPro has been struggling for years

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According_Loss_1768@reddit

GoPro sat on the action cam mantle for so long that they didn't think pissing their customers off for years wouldn't make them immediately move off to Insta360 or DJI.

Very satisfied with the Osmos, wish GoPro could go back to its 2018 days.

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constantlymat@reddit (OP)

Wonder who's going to buy them out for the naming rights, the Chinese?

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autogyrophilia@reddit

Bankrupcy does not mean that everything is up to auction.

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Mapleine@reddit

I declare….BANKRUPPTTCCCYYY

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Vooshka@reddit

It depends if it's Chapter 7 or 11.

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constantlymat@reddit (OP)

It says in the Earnings Call mentioned by Bloomberg that they are looking to get bought out.

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autogyrophilia@reddit

Would be nice if you posted it.

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constantlymat@reddit (OP)

I got banned from a subreddit which has one of these "No X posts rules" without my knowledge so I don't post X links anymore.

I read the part about the earnings call under a tweet by a technology reporter that Ed Zitron retweeted.

Unsurprisingly I do not spend my evenings listening to earnings calls.

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RedditNotFreeSpeech@reddit

You can probably always use https://xcancel.com/

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Vushivushi@reddit

https://investor.gopro.com/press-releases/press-release-details/2026/GoPro-Board-of-Directors-Announces-Review-of-Strategic-Alternatives/default.aspx

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_PigEconomy_@reddit

Means if a portion of your pension fund, 401K plan, retirement savings, or other is invested in it... you are 100,000 other people like you unwittingly bought shares that board members and executives gave themselves for free and cashed out on your dime to get richer, while you paid commissions and fees for the management of those funds... just means you get that portion of your working class earnings wiped. The pitch always being, assume the risk, and pray that in 40 years you MIGHT be able to retire, and in exchange, executives and fund managers get really really richer instantly.

I've never followed all companies, but it's always curious to me ones that go a predictable way.

I wonder who specifically is richer and who is poorer. As for loans, what loans, which are investments too.

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autogyrophilia@reddit

Demand public pension funds to your politicians I guess.

Anyway you can't expect to gamble and always win

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KeyboardGunner@reddit

GoPro is another repeat of Roomba. They both had early leads, built huge brand recognition and then failed to innovate on their core products while investing poorly in other projects. Then the Chinese came in with better products at lower prices and ate their lunch.