The Sensationalism of YouTube

Posted by aRealPanaphonics@reddit | Xennials | View on Reddit | 178 comments

I used to really enjoy YouTube. From video essays and explainers to instruction videos and occasional discussions, it was a great place for curiosity.

Lately, it just seems like every video on YouTube has went full-influencer and I can’t take the formulaic approaches anymore: From the cool kid over-confidence, to the stupid disgruntled face thumbnails, to the rage-bait headlines, the “pivot to politics”, and obnoxious use of AI.

Even food prep videos have turned into like 22 year olds trying to make a name for themselves instead of just, “Hey everyone. Here’s how to grill medium rare when you have a thin steak.”

I’m sorry for complaining but I just miss lowkey videos. I know how algorithms work. I get it’s an attention economy and late stage capitalism. And yes I’m old now. Not looking for a lecture as to WHY.

It is what it is. I just wanted to complain to some people around my age in hopes I wasn’t alone.

Just a shame that we’ve lost subtlety and calm for branding and attention-getting at every turn. Old man yells at cloud signing off.