Can both these things be true?
Posted by Fresh_and_wild@reddit | AskUK | View on Reddit | 22 comments
Surely it's either "30% more fruit", OR it's "Original Muesli Recipe"??
What do you think? Why do they do it, and how is it not misadvertising?
I wouldn't mind if it wasn't my least favourite part of Muesli!
Also I know for sure if I cooked with that attitude I'd end up with some strange concoctions.
Idontunderstandmost@reddit
Alright muesli marketing team đ€Ł
If youâre not working for them, you should be - but this never works. Cringe.
jsbaasi@reddit
What
Fresh_and_wild@reddit (OP)
username checks out.
I work in Telecoms. Do you think this is some kind of advertising?
Adorable_Orange_195@reddit
Fruit was always in the recipe, theyâve just altered the amount. Yea itâs a change but not enough to mean it doesnât taste the same as the original recipe.
Fresh_and_wild@reddit (OP)
and yet, it does. it tastes 30% fruitier.
At what point can the recipe be altered, before we basically have a bowl of fruit with a few flakes of other stuff? All the ingredients are there, so it's original, right?
Adorable_Orange_195@reddit
Youâre obviously not asking to understand. Youâve been given the answer by multiple people. đ„±
ljr69@reddit
Itâs 30% more fruit added to the recipe. The recipe is a list of ingredients, but the amount of those ingredients can be altered.
lem0njelly103@reddit
Surely a recipe is both the ingredients and their amounts? The ingredients list on the back of a can of coke certainly isn't a recipe, for example.
ljr69@reddit
I certainly take your point. The Oxford Dictionary defines a recipe as âa set of instructions for preparing a particular dish, including a list of the ingredients requiredâ. I take this to mean a set of instructions to reach a desired outcome. I think within that there is wiggle room to change amounts. After all there are thousands of recipes for omelettes even though everybody does them slightly differently.
Fresh_and_wild@reddit (OP)
What if, I go 30% more fruit, and 30% less everything else.
If we keep doing that, At some point I have just fruit with a flake of each of the other ingredient. At which point does it become not original?
DearDegree7610@reddit
Itâs the original recipe with 30% added fruit - whereâs the misunderstanding?
If I added 10% sugar to the original recipe of anything, it would be the original recipe +10%
Fresh_and_wild@reddit (OP)
For example, original recipe says 400g of fruit. I add 520g of fruit.
Did I follow the original recipe?
For those who've eaten this product for decades, are they getting the same experience, the same sugar intake etc?
Is it truly Original?
My point really is, that I selected this as I love Alpen, but I never really liked the fruit, it was always too much, and now it's 30% more, and yet it's Orginal! So why not have Original, AND fruity?
DearDegree7610@reddit
You followed the original recipe plus 120g of fruit.
Theyre getting the same plus the clearly stated additions.
Do they not do a less dynamic, âjust for poosâ version with 30% less fruit?
No frills, no fruit, no fuss.
Fresh_and_wild@reddit (OP)
Yes, it's like you're paraphrasing what I said.
What if, I go 30% more fruit, and 30% less everything else. At some point I have just fruit with a bran flake in it. At which point does it become not original?
DearDegree7610@reddit
Youd have to ask my mate at Triggers Broom Co.
Hes been through all this with trading standards at length
BreqsCousin@reddit
I expect that "original" is the flavour
Look for other varieties and see what they have written in the same place
TruthfulRepugnance@reddit
Are they going down the Fray Bentos marketing route of incrementally reducing fruit (or meat in FB case) content up to a certain point when they can advertise they've made everything better again?
dbxp@reddit
Original could mean that it's the traditional old version, or just that they created the recipe
VolcanicBear@reddit
If you don't like fruit just make your own, it's absurdly easy.
FoggyTeacups@reddit
Original is usually a marketing trick. In this context, it can mean anything from what theyâve decided to call the flavour profile to it not including anything like chocolate or honey.
When they relaunched they upped the amount of fruit.
So it can be both original and contain more fruit at the same time because of how vague the word original can be in food marketing. Lighter is similar, as is natural.
Spontanudity@reddit
Maybe at some point they cut back on the fruit by 30% and have recently returned to their original recipe by re-adding it?
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