Why am I suddenly seeing kei trucks everywhere?

Posted by keithrc@reddit | askcarguys | View on Reddit | 36 comments

Maybe it's just Baader-Meinhof [wiki] (frequency illusion), but I 6 months ago I didn't know what a kei truck was (thanks r/Askcarguys!) and now it seems like I see one every day.

Is it because import restrictions have eased, or something like that? Maybe they've recently gone mainstream for American enthusiasts?