What are the most effective (not just memorable) TV adverts that still affect you?

Posted by girlsunderpressure@reddit | AskUK | View on Reddit | 57 comments

I remember all those talking head countdown programmes about the best TV adverts, but I'm thinking specifically of effectiveness/impact over cinematic value, quality, humour, etc.

(So not Guinness horses on the beach or Cadbury's drumming gorilla.)

Probably the most enduringly impactful and effective advert I recall is that "Julie knew her killer" seatbelt ad from the 90s. But it doesn't just have to be a PSA type thing (eg the advert for TV adverts with the dog and the cuddly toy and the Adam Buxton song really made me believe in the effectiveness of TV adverts!!).

P.s. Julie (1998 film) - Wikipedia https://en.wikipedia.org/wiki/Julie_(1998_film)