Why isn't there a better name for the language spoken in Serbia, Croatia, Montenagro, and Bosnia

Posted by nbaguy666@reddit | AskBalkans | View on Reddit | 360 comments

When I went on a trip to Bosnia and Croatia recently I consistently heard from every tour guide and every local that Serbia, Bosnia, Montenegro, and Croatia (and other balkan countries kind of?) all essentially spoke the same language. From what I understand nationalists and the school system in these countries try to emphasize the differences between these languages whereas most people recognized that it's as ridiculous as calling Australian and American different languages.

So my question is why not come up with a unifying name for this language? As long as people refer to this language as Croatian, Bosnian, and Serbian then dumb foreigners like me become confused and believe these countries are more culturally different than they are. Also, no one who is not of Balkan descent would ever consider learning Bosnian, Serbian, or Croatian because individually their populations are pretty small. Together though there would be enough speakers of the language that maybe some foreigners would show some interest.

According to Google AI there are currently 3 candidates as names for this language: -Serbo-Croatian: could never work because it leaves out Bosnia and Montenegro -Bosnian-Croatian-Serbian or Bosnian-Croatian-Montenegrin-Serbian: wayyyyyyyy too long -Naš jezik or naški: according to Google this is translated as "our language." This to me is the best bet. Stupid foreigners could refer to the language as Naskian or Jezikan or something like that and it has a nice ring to it. What makes me doubt this name's legitimacy is that I have been lurking on this sub for months and have never heard anyone use this term.

Let me know what yall think

Hvala!