Why is Nando's so popular in the UK?

Posted by Horror-River-3861@reddit | AskUK | View on Reddit | 512 comments

I live in the US and we have them here as well, but they're not a fast casual fixture like, say, Chipotle is (or was at one time anyway). I read this sub a lot and see references to Nando's all the time. I wonder why it seems to be a cultural 'thing' in the UK but not the US?

P.s. I love Nando's, not questioning why you all like it, but why it's such a phenomenon!