Exclusive: Ford to offer across-the-board employee pricing discounts

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Better-Walk-1998@reddit

Is this a good deal? Xlt w v6 file:///var/mobile/Library/SMS/Attachments/b6/06/ACC7D5CC-26FD-401D-B643-1CCE66F835FC/image_0.jpg

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caterham09@reddit

I mean you can get literally every Ford outside of maybe a raptor R at less than msrp right now. Sometimes even 5 figure discounts.

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Shmokesshweed@reddit

Just about all under sticker, especially if EcoBoost or near 40k.

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Larcya@reddit

My local Ford dealer has 12 mavericks all under MSRP. And about 10 Rangers all under MSRP. Even has 2 Ranger Raptors under MSRP too.

They don't seem to be moving. Can't say I blame people for not wanting to take a risk when they don't know if they will have a job next week.

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Shmokesshweed@reddit

Even has 2 Ranger Raptors under MSRP too.

Shit, wish they were up here in Washington. Might pick one up lol. The dealers around me want like 4-10k. Some are still smoking crack. It's a cool truck, but it's just a Ford at the end of the day.

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treefitty350@reddit

It's literally the poster boy for everything wrong with modern trucks

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LordofSpheres@reddit

It has almost a foot of suspension travel, is locked front and rear, has 400 horsepower, and starts under $60k (for now). For what it is, it's fantastic, and guess what?

You can still buy a normal ranger.

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treefitty350@reddit

Point proven. Bigger is not better especially when it's one of the "cheaper" trucks.

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LordofSpheres@reddit

Is the argument that the ranger is 'everything wrong with modern trucks' or is it proof that trucks can be smaller and better? I'm lost.

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Compared to an F-150 or F-150 Raptor, absolutely. Furthermore, what makes it better than a standard Ranger is only possible specifically because of the added width. The Ranger Raptor is a compelling package for anyone in the market for an off road pickup, midsize or otherwise.

What I'm confused by is the apparent contradiction - if the ranger raptor is emblematic of everything wrong with the pickup market, because it is large, even though it is substantially smaller than its full size brother...

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treefitty350@reddit

What I'm confused by is the apparent contradiction - if the ranger raptor is emblematic of everything wrong with the pickup market, because it is large, even though it is substantially smaller than its full size brother...

You're very close to getting it my friend. The "smaller" truck is a fucking behemoth.

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LordofSpheres@reddit

Is the argument that the ranger is 'everything wrong with modern trucks' or is it proof that trucks can be smaller and better? I'm lost.

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velociraptorfarmer@reddit

Don't they have a wild-ass Watts link rear end as well?

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LordofSpheres@reddit

They do, yes.

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Larcya@reddit

If it had a sunroof as an option I probably would have picked one up a few months ago.

But alias it does not and it's basically a requirement for me.

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phorkin@reddit

They may be 24s, I know local dealers only had a few of the 25s when I was shopping around. The 25s were on a stop sale, or I would have picked up a tremor my local dealer had when I bought my 25 XLT. Best I could get was about $800 off sticker and discount for one of the manufacturer add-ons I didn't want. Total came out to $37k OTD with the 4k tow, XLT Luxury, and 360. I went through like 15 dealers in my area, even a local Ford truck volume dealer. My local dealer matched that volume dealers price to earn my business. I didn't want to spend that much, but AWD hybrid and a nice long warranty on it... Yeah I'm happy for now. That dealer still has 9 2024 Mavericks when they've sold all three I had looked at. It hasn't even been a month, so the 25s are moving albeit slower. They have 2x Bronco Raptor 2024s marked down into the $80k range I believe.

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needmoresynths@reddit

For reference I just bought a '25 Maverick that came out to $36.5k ish in the spec I wanted and my employee discount got me $2100 under msrp and a set doc fee of $150. You could probably get that right now on one of the '24s that's been sitting on a lot until the stop sale was recently lifted but you're not going to get employee pricing on a '25 without having a valid employee pin number. Some dealers will give x plan pricing to everyone though, which is a little under msrp.

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Shmokesshweed@reddit

X Plan was something like $800-900 off on my 2022 Lariat Lux with a few options that came out to 34k MSRP. The biggest discounts I'm seeing on the 2025s are the most expensive models, especially non-hybrid/Tremor.

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caterham09@reddit

Can actually find small discounts on the higher trim Mavericks. Xl and xlt are still only going to be msrp but lariat can be had for under sticker.

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Unusual_Advisor_970@reddit

Just bought maverick hybrid xlt for a little under msrp. Kind of a rush Monday for these at local dealer.

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airfryerfuntime@reddit

You still have to get the fucking Lariat for push button start, so still an additional like $6000 or whatever.

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PlatinumGoon@reddit

Hardly any markup on Maverick so not much room to move on those

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SaintTastyTaint@reddit

What about a ranger lariat with the 2.7?

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PlatinumGoon@reddit

Bit more markup on Ranger but still not a huge amount

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PaulTheMerc@reddit

interesting. Is there a resource to see what the markups are like?

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Shmokesshweed@reddit

The order guide for each model is generally your best bet. There's also money they get for hitting sales numbers, etc. that consumers don't have real insight into. These order guides are generally available on popular car forums as PDFs.

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PlatinumGoon@reddit

Not sure, as I know people in the business. check out Edmunds sometimes they show invoice pricing

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HowdyandRowdy@reddit

bronco raptors at some dealers are discounted 22k.

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canikony@reddit

huh... 22k off a braptor... tempting

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PyramidSchemePA@reddit

it's like walking into Kohls. everything is overpriced but you see the "FOR SALE" sign thinking you're getting a deal but you're just paying the price that it should have been in the first place. The Bronco Raptor should not have been a six figure car in the first place. 70-80k MSRP is much more reasonable which is what the "discounts" are effectively putting them at.

I personally wouldn't pay over 65k for a Bronco Raptor with those Kim K hips. it just looks gross to me

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StepsOnLEGO@reddit

That's just the price they should have been. The MSRP on those is absolutely pants-on-head bonkers.

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caterham09@reddit

I was speaking about raptor R's. I know the bronco raptor is discounted heavily

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ban-please@reddit

across-the-board employee pricing discounts

^(*U.S. shoppers)

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hells_cowbells@reddit

Too bad they don't have much I would be interested in buying. Ford: Quality is job none.

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steakpienacho@reddit

As somebody who has to daily a truck at this point, the F150 is just miles better than the competition. They all suck, but the Ford sucks the least right now

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theSambar@reddit

Could you expand on this? Why would you personally pick the f150 over a Silverado? -not a truck person

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whenthewindbreathes@reddit

3 reasons:

1) Ford has the only reliable powertrain after they fixed their 10 speed auto. Compare to the unproven Hurricane and Chevy V8s blowing up within 24 months because of head issues.

2) No matter the trim, Ford's interiors are modern and up to date. GM puts an incredibly ugly interior from the last generation in lower trim trucks.

3) Although Pre-Hurricane RAMs have amazing ride quality and better interior across the board; they failed to close the loop on their advantage because of incredibly unreliable radios and lack of hands free self drive that supported towing.

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theSambar@reddit

Wow… appreciate yall both… always been a gm guy and yall just wrecked my world ;/ Where im at Chevys and Subies are common fleet cars so Caddy’s and GMC has always been my aspirational brand? Idk if that makes sense. Most Rams I see are Bug horns and fords are platinums so I just assumed Chevy was what’s up. I guess their affordable fleet for a reason 😅

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whenthewindbreathes@reddit

Fleet deals are completely different - it's often a lowest bidder type thing and often considers the vendor's ability to service and support as well.

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borden5@reddit

The gas tank size alone is a big factor for me. 36 gallon vs 24 for silverado.

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hells_cowbells@reddit

I don't really want a full size truck. I'm happy with my Frontier. I admit I do dig the Maverick, though. I also like the Bronco Sport. Given the quality issues they have had lately, I just don't trust anything Ford makes right now outside the F150.

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emceelokey@reddit

Too bad it's still Ford products.

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JF0909@reddit

My brother just leased a new Lightning Platinum for $500/month.

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intern_steve@reddit

How much down?

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JF0909@reddit

$0. Traded in his old truck for $9k and that's it

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SpartanSig@reddit

So $9,000 down?

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asdfoneplusone@reddit

In fact, every car is free after you've given the dealer a lot of money

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txmail@reddit

We call that the free car glitch.

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Time-Maintenance2165@reddit

There's a good chance that truck was worth quite a bit more than $9k.

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JF0909@reddit

It wasn't. Best offer he got before going to the ford dealer was $7k. It was a work truck with high miles and lots of rust.

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izwald88@reddit

Which is absolutely insane. That dude got ripped off to the extreme.

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Miserable-Bluejay-67@reddit

The truck was actually worth $14k so 14k down. The lease was two years so they’re really paying north of $1000 a month.

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natesully33@reddit

Lightning deals are crazy in general right now, that's how I ended up in one. Besides the leases, you can also get 0% APR on both it and the Mach-E along with deep discounts off MSRP.

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izwald88@reddit

I've been wanting to lease a Lightning as well. But there's none around me.

But I keep seeing posts from people getting insane lease deals on them.

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natesully33@reddit

What area? When I was looking over a wide area, Colorado and Wyoming dealers even had plenty. They did just start sending 2025 model year trucks to dealers though.

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izwald88@reddit

Northern Illinois. The Chicago region has some, as does Milwaukee. I just wish I could buy local. Plus I have no idea how to negotiate those sweet lease deals I see people get.

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natesully33@reddit

Dealers near me are desperate to move their EVs. I just asked for what they'd give me and was pleasantly surprised. You can then push harder, of course, see how badly they really want to move inventory.

Huh, I figured if Wyoming has Lightnings everywhere would, it's not exactly an EV hotspot up there...

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izwald88@reddit

I just assume the rural states have more trucks in general. But you're not wrong. Illinois loves EVs.

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Removebeforeflight88@reddit

How’s the lightning ownership been so far?

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natesully33@reddit

Amazing. Fast, smooth, high build quality, CarPlay. Range is fine, a bit longer than the real world range of the Y I had before actually. I think they are underrated since the other EV trucks kind of steal the spotlight, but seriously, Ford put effort in to both it and the Mach-E.

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Ran4@reddit

That's kind of absurd. Where I live it's more expensive than a base 911.

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The-NaterTot@reddit

What I am wanting to nab, if possible. Especially that cheap. Here’s hoping

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Shmokesshweed@reddit

Non paywall: https://finance.yahoo.com/news/exclusive-ford-offer-across-board-232749332.html

Also hey Farley, some of your dealers are already offering well below employee pricing on models like the Ranger and they're still not moving units fast enough.

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TopHatTony11@reddit

Because it’s still cheaper or similar to get an F-150. If you don’t mind the size, it’s a no brainer to step up.

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Shmokesshweed@reddit

Yup. The F-150 STX is a pretty damn good value at around 42k imo.

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bgarza18@reddit

No heated seat, I sleep :(

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Shmokesshweed@reddit

Understandable. The ass warmers in my Maverick get used often. One of those things that I thought I'd never use, but I was wrong.

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txmail@reddit

I miss my old car with a heated steering wheel. I thought it was stupid... but I used it all the time and it was glorious. It is like cooled seats or a bidet. Once you go without, it becomes painfully obvious how awesome it was.

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phorkin@reddit

Absolutely love mine, and the steering wheel is just... Chef's kiss when it's 20* outside.

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about_treefity@reddit

Cheapest one within 100 miles of me is $48k

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Shmokesshweed@reddit

One near me.

https://www.soundford.com/new/1FTEW2LPXRKE75679.htm?store=10815&_dep_keyword=&_dep_match=&_dep_adid=&_dep_campaignid=21008031494&_dep_adgroupid=&_dep_network=&_dep_ppcid=1&gad_source=1&gclid=CjwKCAjwwLO_BhB2EiwAx2e-31M0gpN5zqqaY084qA7pV6rHFrSZx-cB9qG4wqbMNOY5tp0XZF6R0hoCXekQAvD_BwE

But I wouldn't be surprised if they require you to finance and make it up on the backend with the interest rate.

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about_treefity@reddit

Ahhh a $10000 discount off the $52k MSRP, that'll do it .

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knight_prince_ace@reddit

Random: I test drove a F-150 a while back and I felt small, and the interior was MASSIVE (For context, I'm a tall being)

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natesully33@reddit

I've owned trucks before but seriously. It's like I'm driving a really cozy tiny house floating on a magic carpet. With a giant frunk too for even more space on my particular F-150. I wonder why they sell so many...

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NotoriousCFR@reddit

The cab space is amazing. So much room for activities, even in the extended cab version. Interior storage is wild too - cup holders everywhere, huge door pockets, and the center storage box under the armrest (assuming you don't have the bench seat) is ENORMOUS. I have a jar of bungee cords, half a dozen heavy duty ratchet straps, multiple pairs of work gloves, and all sorts of other shit in mine, with room to spare still. The armrest itself is also big enough to put a hot food/salad bar tray, a clipboard, a laptop or tablet on top of. Honestly once you get used to it everything else feels claustrophobic.

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TopHatTony11@reddit

I’m pretty sure I could move a small apartment in my back seat.

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NotoriousCFR@reddit

The back seats in my supercab are more practical than they have any right to be. Between the suicide doors for easy loading/unloading, the seats folding up and out of the way, and the floor being flat (no hump in the center), you can fit all sorts of shit back there. And that's not even the super crew

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Eyeronick@reddit

It's because it uses the same cab as the f250/350. The front clip is different but everything between the A-pillar and C-pillar is essentially identical. It's cavernous, I love ours.

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N0Name117@reddit

Technically, it's more correct to say that the F250/350 use the 150 cab since the cab is pretty much the same one that launched with the 2015 F150. The interior has changed but the cab itself has only seen slight updates and interior dimensions are all the same to my knowledge.

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Eyeronick@reddit

Technically correct :)

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Riverrattpei@reddit

Which is the exact reason the Ranger died off in the first place

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Loki240SX@reddit

As a former Ford employee, that discount was barely anything

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7148675309@reddit

Got $4k off an Explorer 20 years ago!

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balthisar@reddit

Depends on margin. You'll only get about $2200 off a stripped down Ecoboost Mustang. It was about $8000 on my Expedition Platinum. Ford doesn't take a loss on these, but it gets pretty close to cost.

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tbenoit94@reddit

Honestly. I thought about buying a Mach E for a split second until I realized D plan did basically nothing

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chucchinchilla@reddit

Last time I recall employee pricing for all was the 2008 recession. Cool.

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Necessary-Score-4270@reddit

I remember that happening my dad (ford employee) said it wasn't quite as good as the real employee discount. No idea if that was true or not. But no real reason to lie about it.

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busyHighwayFred@reddit

There are tiers. X plan is the most common one I think

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Regaltiger_Nicewings@reddit

I remember that happening my dad (ford employee) said it wasn't quite as good as the real employee discount. No idea if that was true or not. But no real reason to lie about it.

Ya, X plan is easy to get. A Plan is the one you want.

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Thefrayedends@reddit

Yes, which a decade ago was pretty much d dealer cost plus 500.

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maniac365@reddit

its still almost the same but doc fees are capped at 150 now.

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JoseCansecoMilkshake@reddit

My sister bought a Bronco last year and it was on

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MechMeister@reddit

I could have gotten a brand new GMC Canyon 5 speed for like $12k out the door. 20 year old me was dumb and didn't do that lol.

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doughball27@reddit

Yeah the second time around it’s going to be even worse!

Tarrifs plus inflation plus an economic slowdown and federal cuts in spending plus a trade war with Canada and Europe?

This is like basically planning to purposely put ourselves into a Great Depression.

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Pad_TyTy@reddit

Oh yeah, I remember that too... 🤦🏽

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glocks9999@reddit

I work for ford corporate the best employee pricing (A plan) is still complete shit.

Takes maybe like $3000 of a $40000 mustang for example

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corkscrew-duckpenis@reddit

An old Saturn innovation, dusted off occasionally by modern manufacturers as a helpful indicator of recession.

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Musclecar123@reddit

Ford makes terrible vehicles now.

I wouldn’t buy a Ford unless there was literally no other option .

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thatgymdude@reddit

A shame there is nothing from them I would want to buy minus a Shelby GT500 which will probably be excluded.

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JoseCansecoMilkshake@reddit

if it makes you feel any better, employees also don't get a discount on that

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Hopeful_Morning_469@reddit

I bought a brand new ford in October. Ffs.

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TheAppropriateBoop@reddit

that's something good

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The-NaterTot@reddit

Just heard this from a dealer as I was looking for a Lightning. Seems to be the case. Not sure what sort of discounts can be expected.

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Daddgonecrazy@reddit

Not an employee but I work at a company with one of the largest fleets of fords. Wouldn’t mind a cheap ass bronco.

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YellowFogLights@reddit

Cord does employee pricing events every year in Canada. Is not a thing they were doing in the USA?

They did it so often that as a Ford employee it was pretty farcical.

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